Business Editors & High Tech Writers
Spring Internet World 2000
Booth No. 4278
LOS ANGELES--(BUSINESS WIRE)--April 5, 2000
Comprehensive Agreement Creates National Distribution of the
Financial Finesse Radio Show over the Internet and Offers Women
Customized Content, Flexible Listening Options
AudioBasket, a premiere provider of customized audio news and information on-demand, today announced a comprehensive agreement with Financial Finesse, a multi-media company founded to provide women with unbiased financial education.
Under the terms of the agreement, Financial Finesse will feature the AudioBasket service on its Web site as well as provide the content of the "Financial Finesse" weekly radio show, hosted by CEO and founder Liz Davidson, to AudioBasket users. Programming will include interviews with certified financial planners and female entrepreneurs as well as profiles of charitable organizations. Financial Finesse users can access a "quick start" basket from AudioBasket containing news and information on the Financial Finesse Web site. The "quick start" basket can then be customized to the user's specifications.
"We targeted Financial Finesse as one of our first strategic partners based on the popularity of the Financial Finesse women's financial radio show here in Silicon Valley and the strength and breadth of the Financial Finesse brand. This relationship is a key example of how the AudioBasket service can expand the reach of partner brands and content as well as give its users immediate access to a vast range of news and information," said Thierry D'Allant, vice president of content and business development, AudioBasket.
"AudioBasket enables a larger female audience to access the `Financial Finesse' radio show along with other engaging, high quality financial programs," said Liz Davidson, founder and CEO, Financial Finesse. "Women will be able to tune-in at their own convenience and learn how to plan for a successful financial future."
Financial Finesse is among a lineup of national and international news organizations, publishers, broadcasters, business and educational information providers that AudioBasket announced partner agreements with. They include ABC News, Associated Press, Bloomberg, British Broadcast Corporation (BBC), Financial Times and CareerShop.com.
About Financial Finesse
Founded in San Francisco in 1999, Financial Finesse is a multi-media company which provides women with the tools and resources they need to become financially secure and independent. The company provides comprehensive, unbiased financial and investment information through its Web site, radio program and nationwide seminars. For more information, please visit the Web site at www.financialfinesse.com. Editors please contact Lindsay Welsh at Landis Communications, 415/561-0888 or email lindsay@landispr.com.
About AudioBasket, Inc.
San Francisco-based AudioBasket provides premiere audio news and information service for individuals and a wide variety of affiliate Web sites. With AudioBasket, news and information from trusted sources around the globe can be personalized and automatically downloaded for playback on the desktop and virtually any standard digital audio device. AudioBasket's comprehensive, multi-platform compatible service, provides users customized audio broadcasts on the topics that interest them most. Through its proprietary technology, strategic partnerships with leading media sources and exclusive audio content, AudioBasket empowers listeners with the tools to stay informed on the information that matters most to them.
For company information, visit the Web site at www.audiobasket.com or call 415/856-9014. Editors please contact Anne-miek Hamelinck at Antenna Group at 415/977-1923 or annemiek@antennapr.com.
No comments:
Post a Comment